Wednesday, August 08, 2007

Nashville-Middle Tennessee Real Estate - Buyer's Market?

There are lots of examples where sellers are lowering the price to attract buyers. That approach doesn't help much. What you need to create is an emotional connection!

Let me explain...

I have been working with a client for months. The couple is relocating to Middle Tennessee and has taken advantage of my services in the area of Nashville for their real estate purchase. They are very motivated. She started a job at a prominent university last month.

We spent several days and looked at many real estate listings. Every trip ended in disappointment. One morning that all changed.

I monitor the market for my clients and a property came across my screen that I thought would be perfect for them. We had to wait several days to see it but within minutes the property had sold itself to my client. There was no need to keep looking, we went straight back to my office and made a full price offer.

My client had an immediate emotional connection with the property AND there was another offer waiting in the wings if ours wasn't accepted. So, if you're selling your home your goal should be to appeal to the discriminating buyer. To find out more about how I help sellers market their home or to take advantage of my Nashville Tennessee real estate home search tools, visit my web site at www.FivePointsProperties.com.

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